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4 Tools Social Media Managers Use to Grow their Skills

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1. Google Analytics Google Analytics is where you go to track website traffic, conversions, and sales that your social media channels are driving. For most companies, your website serves as a hub for all of your digital traffic. If you are running any marketing activities such as search ads or ...
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How Can Target Marketing Help Your Business?

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Isn’t the internet a beautiful thing? At a bare minimum, it’s a powerful tool that keeps us connected to our world, its cultures, and those around us. But the internet is so much more than a way to stay in touch with today’s headlines and personal contacts. Having an active online presence is an ...
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How to Use Facebook Ads to Target Your Mailing Lists

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Upload Your Mailing List into Facebook This approach is a great way to reach potential customers in multiple ways. To begin, import your data into Facebook Business Manager or go to Ads Manager by creating a CSV file. Facebook will allow you to target custom audiences based on numerous factors ...
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